英语翻译内容摘要:当前房地产市场竞争激烈,房地产广告市场同样风生水起,竞争越发激烈的房地产广告,为了能在浩如烟海房地产广告中做到一拔头筹,甚至直接到影响消费者的购买行为,各
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英语翻译内容摘要:当前房地产市场竞争激烈,房地产广告市场同样风生水起,竞争越发激烈的房地产广告,为了能在浩如烟海房地产广告中做到一拔头筹,甚至直接到影响消费者的购买行为,各
英语翻译
内容摘要:当前房地产市场竞争激烈,房地产广告市场同样风生水起,竞争越发激烈的房地产广告,为了能在浩如烟海房地产广告中做到一拔头筹,甚至直接到影响消费者的购买行为,各房地产广告商在广告语上使出浑身解数,希望能够打开消费者的“心扉”,同时房地产广告语言中,也存在着不少虚假宣传、夸大其词、封建迷信等失实问题,对人们生活产生了不利的一面.本文旨在解读房地产广告语言陷阱,劝导消费者理性消费,力求能为促进房地产广告行业的健康献上绵薄之力.
关键词:房地产广告;语言;消费者心理;失实
英语翻译内容摘要:当前房地产市场竞争激烈,房地产广告市场同样风生水起,竞争越发激烈的房地产广告,为了能在浩如烟海房地产广告中做到一拔头筹,甚至直接到影响消费者的购买行为,各
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The current real estate market competition is intense,real estate advertising market is also up,more and more intense competition in the real estate advertising,in order to do a lead in the multitude of real estate advertisements,or even directly into the buying influence consumer behavior,real estate advertisers in the advertising language resorted to use all one's skill,hope to be able to open the consumer's "heart" at the same time,real estate advertising language,there are a lot of false propaganda,speak in superlatives,feudal superstition,distortion,people living on the negative side of.This paper aims to explain the real estate advertising language trap,to persuade consumers to rational consumption,to promote real estate advertising industry health to offer help.